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You press send,
we handle the rest.

Here are a few questions you should ask when considering an email production partner.

frequently asked questions

Can you tailor your services to fit our specific needs?

Absolutely! We specialize in tailoring our email production services to meet your specific needs. Our approach is to first understand your unique challenges and goals. Based on this, we adapt our services, from planning to delivery, ensuring they align perfectly with your objectives. Whether it’s adapting to your preferred email platforms, customizing design elements, or aligning with your marketing strategy, we’re committed to providing a personalized solution that not only meets but exceeds your expectations. Let’s talk about how we can customize our services for you.

What are your rates for email production services?

Check out our pricing page for specifics. We offer competitive pricing tailored to the specific needs of your project. Our rates reflect the high quality, expertise, and custom solutions we provide. We work on a flexible pricing model, considering factors like project complexity, turnaround time, and the level of expertise required. We’d love to discuss your specific needs in more detail to provide a precise quote. This ensures you get the best value for our top-notch services, aligning perfectly with your goals and budget. 

Can you work with the email platforms we currently use, like Marketing Cloud, Luminate & Mailchimp?

Certainly! Our team is proficient in working with a wide range of email platforms, including Salesforce Marketing Cloud, Blackbaud Luminate, Mailchimp, and more. We pride ourselves on our adaptability and technical expertise, which enable us to seamlessly integrate with the platforms you’re already using. Our experience with these tools ensures that we can efficiently manage your email campaigns, leveraging each platform’s unique features to maximize your campaign’s effectiveness.

What don't you do?

While we excel in email production, there are services The Fastest Planet won’t provide to ensure we complement rather than compete with our agency partners. We don’t create landing pages or complete websites, nor do we develop fundraising programs, creative content, or overarching strategies. Our focus is strictly on specialized email production, allowing us to hone our expertise in this area without overlapping with the broader service offerings of other agencies. We are adept at proofreading email copy content and frequently catch minor errors that we will bring to your attention. This clear delineation ensures a collaborative and supportive relationship with our partners.

But I really need help with my email program, content, and journeys. Can you help?

Absolutely, we want you to be successful and we won’t leave you hanging. Reach out to us, and we’ll connect you with one of the exceptional consultants or agencies in our network who specialize in enhancing email programs, content, and supporter journeys.

What is the typical turnaround time for an email campaign from start to finish?

Our process is designed to align seamlessly with your campaign schedule. Once we receive the final, production-ready creative from you, our team efficiently produces and delivers test emails in under 48 hours. We understand the importance of timely revisions, so we aim to complete any needed changes within 24 hours, often even quicker. This efficient turnaround ensures your campaigns stay on track without sacrificing quality, allowing you to meet your demanding schedule with confidence and ease.

How do you ensure the quality of your email production?

Our email production process is grounded in meticulous testing to ensure the highest accuracy. It begins with a detailed examination of your copy and images. Our traffic manager then guides the producer with precise instructions. The producer rigorously tests the email across dozens of platforms and devices to guarantee optimal presentation. The traffic manager verifies these tests, ensuring perfect links and versioning. Only after passing these stringent tests do we share the test messages with you, ensuring top-notch quality.

What does the collaboration process look like?

We develop relationships that are collaborative and share accountability. We develop schedules based on your creative material delivery and launch timelines, striving to work as quickly as possible. Our team works closely with yours to ensure each campaign’s success. While we always do our best to accommodate any schedule changes, it’s important to note that significant delays might necessitate adjusting the campaign timeline. This ensures we maintain the high quality and precision your messages deserve.

How will our team communicate with yours?

We streamline communication and project coordination through our Basecamp-based portal, where clients can deliver creative materials and interact with our team. This centralized approach enhances our response times and project management efficiency. For enterprise-level programs, we’re flexible and can adapt to your preferred project management system. Our team is experienced in using platforms like Trello, Smartsheet, Jira, and Asana, ensuring smooth integration and collaboration regardless of the tools you use.

How do you handle and protect the data shared with you during the email campaign process?

We prioritize consumer data privacy and security. Our interaction with your consumer data is minimal and only occurs when absolutely necessary, typically limited to setting up the audiences you specify. Our team consistently uses VPNs and undergoes regular training in data handling best practices. This approach is spearheaded by our CTO, who brings 20 years of experience with leading nonprofit organizations, ensuring we’re always at the forefront of effective and secure data management.

Can you handle our urgent, last-minute requests?

We understand the nature of urgent, last-minute requests in dynamic environments. While we strive to promptly address these, we rely on you to effectively manage your team and set realistic expectations. Our commitment is to quickly review and respond, ensuring clear communication. We’ll always inform you as soon as possible about our capacity to assist with urgent needs, aiming to provide the support you need while counting on your coordination and expectation setting within your team.

How many messages do we need to commit to?

Once onboarded, we’re flexible to handle any volume of email events you require, from just a few to many. Our pricing for ad-hoc events is detailed on our pricing page. Onboarding involves granting access to our client portal, orienting you to our process, and gaining access to your email platform. After these steps, we’re ready to be on call for your email production needs, no matter the quantity. We adapt to your specific requirements seamlessly.

How will you onboard our team?

Onboarding involves:

  • A collaborative discovery call,
  • Granting you access to our client portal,
  • Orienting you to our process, and
  • Gaining access to your email platform.

After these steps, we’re ready to be on call for your email production needs, no matter the quantity. We adapt to your specific requirements seamlessly.

Why do direct response agencies use your services?

Direct response agencies often specialize in specific media like direct mail or telemarketing but might lack the capacity or intricate know-how for email production. That’s where we come in. Our team is comprised of experts who have crafted and managed complex email direct response programs for nonprofits of varying scales.

We focus solely on email production, ensuring we don’t compete with our agency partners in other areas.

While our rates are not the lowest, they’re competitively priced below market rates, allowing agencies to add a modest markup.

We’ve designed our services to be a perfect fit for agencies looking to temporarily extend their capabilities, perhaps while scaling a new service line or covering for staff absences. Our flexibility and expertise make us an ideal partner for agencies seeking a reliable, high-quality solution for email production without the commitment of expanding in-house teams.

Do you work with nonprofit organizations directly?

Of course! We specialize in working with progressive and human-service focused nonprofits of all sizes. Our pricing is tailored to make our services accessible and easy to use for organizations of all sizes.